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Your Childhood Your Dream
carter's Annual Report 



Book Design

I selected Carter’s Inc. annual report to redesign. Carter’s emphasizes high-quality, friendly products, and uses blue as their main color, but I employed different colors to express neutral gender. Orange is the project’s spot color. The graphic elements used are the circle and the line, which connect with two keywords—bubble and friendly. I communicate that Carter’s produces children's apparel through four icons (girl and boy’s clothes, and play clothes).

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