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Hello!

 

Hi, I’m Yiyun Alice Huang — a senior brand designer with a decade of experience crafting scalable visual systems, driving cross-platform campaigns, and transforming brands into cohesive, emotionally resonant experiences.

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From designing global branding guidelines used by 45,000+ employees at LITEON, to launching e-commerce platforms that increased conversions by 40%, my work bridges clarity and creativity. I specialize in building consistent design languages that thrive across web, motion, packaging, and social touchpoints.

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I’ve collaborated with global tech brands, cultural institutions, and startups alike—always with a passion for systems thinking, storytelling, and visual integrity.

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Currently based in San Francisco, I’m exploring the future of design systems, motion design, and generative workflows with tools like Adobe Firefly. Let’s build the next great brand story—together.

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Experience

Nevada festival

Lead Visual Designer

LITE-ON Technology Corporation

Senior Visual Designer

ViewSonic

Visual Designer

Education

Academy of Art University

MA / Graphic Design and Digital Media

I believe good design and powerful storytelling can bring a brand’s essence and personality to life. From conception to project completion listening is my top priority to ensure I deliver the best possible results for you. My approach combines design inspiration from the art world with market research and analysis to provide a truly unique visual identity for you. 

My Values

Think. This is 90% of the job.

Ask. Discover the things you don’t know.

Get inspired. Create something new.

Collaborate. Big things can’t be done alone.

Create. Fall in love with my creation. 

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