Hello!
Hi, I’m Yiyun Alice Huang — a senior brand designer with a decade of experience crafting scalable visual systems, driving cross-platform campaigns, and transforming brands into cohesive, emotionally resonant experiences.
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From designing global branding guidelines used by 45,000+ employees at LITEON, to launching e-commerce platforms that increased conversions by 40%, my work bridges clarity and creativity. I specialize in building consistent design languages that thrive across web, motion, packaging, and social touchpoints.
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I’ve collaborated with global tech brands, cultural institutions, and startups alike—always with a passion for systems thinking, storytelling, and visual integrity.
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Currently based in San Francisco, I’m exploring the future of design systems, motion design, and generative workflows with tools like Adobe Firefly. Let’s build the next great brand story—together.
Experience
Nevada festival
Lead Visual Designer
LITE-ON Technology Corporation
Senior Visual Designer
Visual Designer
Education
Academy of Art University
MA / Graphic Design and Digital Media
AA / Marketing
I believe good design and powerful storytelling can bring a brand’s essence and personality to life. From conception to project completion listening is my top priority to ensure I deliver the best possible results for you. My approach combines design inspiration from the art world with market research and analysis to provide a truly unique visual identity for you.
My Values
Think. This is 90% of the job.
Ask. Discover the things you don’t know.
Get inspired. Create something new.
Collaborate. Big things can’t be done alone.
Create. Fall in love with my creation.